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Meet Mint marketing intern Sydney Catton, who is cooking up new campaigns

She spent two and a half years living near Palmer Park, and first crossed paths with Mint Artists Guild at the Palmer Park Art Fair. She impressed us with her commitment to creativity and community as well as her varied marketing experience and for many coffee and tea shops.

So we hired Sydney Catton as our marketing intern for 2020-2021. “I was immediately drawn to Mint because of the work that Mint does, and because of where I’ve previously seen Mint,” she said. Her first assignments: Create a campaign for our first Paint Detroit with Generosity calendar and helping us prepare for a busy holiday selling season ahead. 

We are introducing Sydney with a question and answers as she balances Mint, making and selling coffee and her marketing studies at Wayne State University.

If you were creating a self-portrait of yourself, what colors and background imagery would you use? Why?

I would use a lot of earth tones and a lot of nature imagery. I love the outdoors. I try to be outside when ever possible. I grew up in the country – in an old apple orchard where I played outside every day. I climbed lots of trees and chased a lot of goats. I feel very connected with nature.

Who or what inspires you and builds your creativity?

When I need to rev up my creativity I listen to music, go for a run, or cook myself a new recipe. I listen to a lot of music every day. I feel most inspired by women singers from the ’60’s like Joni Mitchell, Mama Cass, and Aretha Franklin. I usually put on one of their albums and cook a new recipe that I’ve wanted to try. Cooking a new recipe really opens up my creative flow. I love how food contains different colors with so many combinations. Plus you can eat it when you are done creating it! 

So what have you cooked lately that looked and tasted delicious?

I make a lot of vegetarian shepherd’s pie during the colder months. It is the ultimate comfort food. I use lentils instead of meat and a lot of fresh thyme. I love the creamy mashed potatoes on a bed of savory veggies! 

What did working as a barista teach you about marketing and connecting to people?

Coffee brings people together; so does serving it. (Photo: Nathan Dumlao / Unsplash)

Being a barista is one of my favorite things to do. It has connected me with so many people and it has taught me to be a better communicator. Every barista role that I have had, I’ve also taken on marketing duties to prepare me for when I graduate from Wayne State. I’ve also made some of my best friends from working as a barista. I am very proud to be part of the coffee community in Detroit.

Speaking of coffee, what do you drink most often when working on a project for Mint?

When I’m working on a project for Mint I’m usually drinking a coffee I brewed, probably roasted by Populace Coffee. There’s nothing better than a freshly brewed cup of coffee that’s roasted to perfection. If I’m working at a café, I’ll usually get an oat milk cortado. My favorite!

Why does Mint feel like a perfect place to launch your marketing career?

I was drawn to Mint as soon as I read about the internship. The work that

Sydney Catton is leading our calendar launch marketing campaign.

Mint does really resonated with me. I try to work for organizations that I feel passionate about. It’s easier to create a campaign that I feel connected to the work or the products that I am trying to sell. I really want to continue to feel good about my work. I feel great that Mint has allowed me to work with them!

 

Learn more about Sydney Catton and connect with her on LinkedIn. And be sure to follow Mint on Instagram and Facebook to see her upcoming social media posts and videos.

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Meet Mint’s new marketing intern Journey

Marketing intern Journey Shamily at TedX Detroit with Mint. (Photo: Vickie Elmer)

Journey Shamily has a big, silly, sweet smile on her face.  Despite setbacks in her life, she smiles and giggles a lot, maintaining a sense of optimism and professionalism.

Her digital art shows her sense of “body positivity,” no matter the size, shape or shade of the women she creates.  She wants every woman to feel empowered about their bodies and every girl to see someone who looks like her, “beautiful and unique.”

Shamily, 18, was chosen as Mint’s first marketing intern in November, selected for her experience in graphic design and her attitude and enthusiasm. In that role, she creates videos, social media posts, fundraising materials and will help establish Mint’s social media policy guide. And she is learning new skills, guided by her mentor, Mint board member and marketing lead Kelly O’Neill and others on Team Mint.

“It’s helping me take my career to the next step and be more professional,” Journey said. 

Her favorite early assignment was serving as the Mint photographer and videographer at our Paint Detroit with Generosity opening at the Fisher Building. (Watch for a new post soon sharing one of the videos and a couple of photos from that wonderful opening. The show is up at the Fisher Building through Dec. 30.)

Journey Shamily, 18, attends WayMichigan, an online school and will graduate from high school next year. She has bounced around, living on her own, briefly in a homeless shelter with her mom, and now with her grandma, who has been very supportive of her creative projects. 

After graduating, she intends to  take a gap year to save money and add to  her experience as a freelance designer and digital illustrator.

In 2020, Journey is planning a community service project, bringing Mint Artists Guild into Detroit area homeless shelters to work with children on creative art and gifts for their moms.

 She has been part of Mint’s Learn & Earn program since September 2018. She has learned to connect with others and network around her art among other things. 

Mint is “very inclusive, very friendly and safe,” for all artists, she says.  She helps make it friendly, with her big smile and the “hello, hello, hello” greeting for all.

 

Fun fact:  She loves Ted Talks  – and sold her work with Mint Artists Guild at TedXDetroit 2019.

Digital art © Journey Shamily

Future plans: Attend a university in New York or elsewhere to study graphic design or illustration.

See her work:   Visit her website or stop by at Mint pop ups and the Mint tent at the Palmer Park Art Fair in June.

 

Support Mint Artists Guild with a monthly donation now, so we may hire more Journeys, more creative youth for internships and creative work in the year ahead. 

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We depend on volunteers to make Mint grow.

Join us this evening to learn more about volunteering with Mint Artists Guild. 

Or if you want to help out with fundraising, marketing or during the Belle Isle Art Fair this weekend or the Art of Resilience on Aug. 13, please contact Vickie at mintartistsguild@gmail.com or fill out this online volunteer info sheet.

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We depend on volunteers to make Mint grow.

Join us this evening to learn more about volunteering with Mint Artists Guild. 

Or if you want to help out with fundraising, marketing or during the Belle Isle Art Fair this weekend or the Art of Resilience on Aug. 13, please contact Vickie at mintartistsguild@gmail.com or fill out this online volunteer info sheet.